Retention marketing that doesn’t suck.

Hi! I’m Stephanie Griffith, aka “Queen DTC”, founder of DTC Consulting and emailpreview.io

Looking for a fractional retention strategist? You’re in the right place.

I’ve been dabbling in the dark arts of email and SMS marketing for over a decade.

I love helping brands talk to people like people—to reduce churn and increase LTV.

If you’re tired of your agency siphoning budget without delivering results, let’s chat!

Email marketing

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SMS marketing

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Retention

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Lifecycle

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Email marketing · SMS marketing · Retention · Lifecycle ·

Zero party data

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Segmentation

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Compliance

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List growth

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Zero party data · Segmentation · Compliance · List growth ·

Deliverability

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Conversational Commerce

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Shopify

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Klaviyo

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Deliverability · Conversational Commerce · Shopify · Klaviyo ·

How I can Help

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Retention Audits

    I’ll dive deep into your current strategy and craft a personalized plan to turn your subscribers into first time purchasers and loyal customers.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and half circle lines.

    Email Strategy

    Who to target, what to say, and when to send. We’ll build a customized content calendar targeting your most profitable segments.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and circle lines.

    SMS Strategy

    I’ll craft click-worthy texts that complement your email program while prioritizing efficiency, profitability and conversion.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Compliance & Deliverability

    Let’s make sure your emails are reaching the inbox and your texts are compliant. I’ll audit and advise on strategies that ensure your messages are making it to their final destination—your customers.

Who I’ve Worked With

Let’s cut to the chase…

If you’re looking for a copy/paste agency playbook, or (god forbid) another SaaS-shilling DTC bro, then we’re probably not a great fit.

If you want to prioritize building relationships with your customers using first—and zero-party data to create long-lasting retention strategies that turn one-time customers into brand-loyal advocates, I’m your gal.

  • "Stephanie has raised the bar here at Get Back Necklaces. We often ask ourselves "what would Stephanie do?" The way she carries herself, manages our platforms, and leads our calls is expert-level."

    CEO, Get Back Necklaces

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LET’S CHAT

Ready to make more money from your emails and texts?

 FAQs

  • No, I am not an email designer. While I can manipulate existing templates and import image slices, I do not design emails from scratch.

    I am happy to refer you to a designer I trust or work with your in-house designer.

  • No, I am not an email developer. I can make limited adjustments to existing templates, but I do not code emails from scratch.

    I am happy to refer you to trusted developers if needed.

  • Yes! I have been using Klaviyo for 7+ years and it is my favorite email platform for Shopify brands. I am product and partner certified, and can likely answer most questions about the platform (or point you in the right direction).

  • I’m based out of Denver, CO.

    If you’re also in the area, let me know and I’ll invite you to my DTC Denver Slack community!